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Friday, May 2, 2008

Video: Making the Case for Inclusive Business in Latin America

By Francisco Noguera

The WBCSD-SNV Alliance recently released a fantastic video introducing their work in the promotion of inclusive business models across Latin America.

Besides profiling interesting models that bridge the interests of MNCs and the base of the pyramid, the video highlights the role Governments are playing in promoting market-based approaches to poverty alleviation. It is indeed a sign of promising trends to hear about Ecuador's transition from a "Ministry of Welfare" to a "Ministry of Social and Economic Inclusion".Kudos to the alliance and the work being done in Latin America!
I hope you enjoy watching this, as I very much did.

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