Davos: Stars, Snow, and Seminars

Tuesday, March 22, 2005

Celebs and business luminaries discuss social change at the World Economic Forum, which has a key theme of reaching poor consumers
While it’s all too easy to poke fun at the ’celeb-ness’ of Davos, Gere, Jolie, and Stone will be joining the likes of Microsoft co-founder Bill Gates and C.K. Prahalad, University of Michigan professor of business administration, in serious discussions of how best to promote economic growth and development in Africa, South Asia, and other poor parts of the globe.
Full article available here.

Source: BusinessWeek