Manipal BOP Centre Receives Rs 60 Lakh for Research
Monday, December 21, 2009
The Manipal – Philips BoP (Base of Pyramid) Centre has been granted access to a fund of 90,000 Euros, thanks to the European Union sponsored Manipal Centre for European Studies that was launched a few days ago at Manipal University.
BOP deals with designing technology that can help people who live at the base of the pyramid — a strata that indicates their poverty-ridden lives.Some of the projects that have been developed under this concept include the Echaupal- Internet that connects rural farmers to the market without the middlemen and the microcredit finance system promoted by Grameen Bank in Bangladesh which won Prof Younus the Nobel Prize.
Ideas may be easy to generate, but it is a challenge to develop business plans to market them and work on making them economically reasonable for the poor.This was evident as experts and thinkers shared their ideas on the first day of the Manipal BoP Summit on Thursday. Experts who spoke included Professor Prabhu Kandachar from the Delft University of Technology, Netherlands and CEO of Philips Innovation Centre at Bangalore, Alexius Collette. Divvy Kant Upadhyay ENS Manipal, December 18 THE Manipal – Philips BoP (Base of Pyramid) Centre has been granted access to a fund of 90,000 Euros, thanks to the European Union sponsored Manipal Centre for European Studies that was launched a few days ago at Manipal University.
