Product Development / Management Consultancy Internship
- Nairobi, Kenya
- Job Type
- Contact Information
The Market Research & Insights intern will be responsible for conducting market research across the suite of Lynk products, to provide insights into customer preferences, worker interests, and new opportunities. This will include A-B testing, surveys, focus groups, prototyping, co-creation, Human-Centered Design approaches, and more. This will be a highly collaborative role, partnering with Product Leads, developers, designers, engineers, and partners. Beyond providing market insights, s/he will also be involved in taking insights forward, including working with programmers and designers to adapt user interfaces, guiding business model and rollout plans.
The Market Research & Insights intern will gain significant experience in the design and start-up of a sustainable social enterprise, and will benefit from close mentoring from a senior leader within the Lynk team. Specific learning objectives include:
Market research and testing: Hands-on experience leading market research of different products in Kenya
Piloting, prototyping, and testing: Market research based on practice using participatory and Human-Centered Design (HCD) approaches.
Product design: Working with developers and designers to integrate feedback from Market Research into product design.
Project management: Planning, day-to-day coordination of market research activities, and stakeholder management.
IDEAL CANDIDATE SHOULD POSSESS THE FOLLOWING QUALIFICATIONS:
MBA candidate (or related field: Economics, Social Enterprise, Human-Centered Design, etc.).
Entrepreneurial personality / self-starter – able to take responsibility and undertake tasks with minimal supervision.
Training in, or experience of, high quality research and market research techniques.
Experience using data management and analysis software. Excellent writing and presentation skills.
Some international experience volunteering or engaging with an NGO or business would be beneficial
Housing provided. The intern will be responsible for all other expenses and travel (beyond direct work-related travel expenses)
Lynk is a startup which builds technology to connect blue collar workers in Kenya – from carpenters to cleaners – to jobs. In June 2017, we were awarded three of the four prizes by the Global Center for Youth Employment in NYC, for the most promising solution to youth unemployment globally. Our suite of products seeks to satisfy a breadth of consumer needs, which provide multiple channels to increase incomes for workers in our system:
Lynk Requests: A marketplace product enabling customers to request services in over 75 categories from cleaners, to masseuses, to plumbers, and tailors, and receive shortlisted bids.
Lynk Discover: An e-commerce product enabling workers on the platform to sell ready-to-buy products or services.
Byld: A tech-based platform for the recruitment and management of workers on large construction sites.