Esther Mweru

Esther Mweru
2SCALE

Esther Mweru is the Communications Specialist for the 2SCALE program. She supports the anglophone countries: Kenya, Nigeria, Ghana, and Ethiopia mainly by developing and disseminating regular streams of communication materials, documenting program progress and achievements. Additionally, she supports the implementation of 2SCALE’s internal communication and digital strategies.

Esther has a strong background in sustainable agriculture, agribusiness development, and food security. Before joining 2SCALE, she worked as a Communications Consultant for the Switch African Green – Green to Grow project.

Articles by Esther Mweru

Guest Articles

Tuesday
August 31
2021

Esther Mweru / Jerry Sellanga

Supporting Farmers and Food Systems: How Crowdfunding Can Address Funding Challenges for Agricultural SMEs in Africa

Agriculture employs over 70% of the working population in Africa, making it a cornerstone of the continent's economic progress and livelihood development. But as Esther Mweru and Jerry Sellanga at 2SCALE explain, the financial strain of COVID-19 — combined with previously existing market inefficiencies — is putting many vulnerable farmers and agricultural small and medium enterprises (SMEs) at risk. They explore how crowdfunding can provide a financial lifeline to these smallholders and businesses, and discuss how 2SCALE is using it to support agribusinesses in Mali, Nigeria and Kenya.

Categories
Agriculture, Finance, Technology

Tags
crowdfunding, digital finance, fintech, smallholder farmers

NextBillion - An Initiative of the William Davidson Institute at the University of Michigan

Contributor.

Esther Mweru
2SCALE

Articles by Esther Mweru

Supporting Farmers and Food Systems: How Crowdfunding Can Address Funding Challenges for Agricultural SMEs in Africa

Contributor.

Esther Mweru2SCALE

Articles by Esther Mweru

Supporting Farmers and Food Systems: How Crowdfunding Can Address Funding Challenges for Agricultural SMEs in Africa

Esther Mweru
2SCALE