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Indian farmer using AI

The Three Ingredients of Impact AI: Research from India Offers Guidance for AI for Social Good in Emerging Markets

July 16, 2026

The conversation around “AI for social good” has moved beyond hype and potential and into a high-stakes implementation phase, as a growing number of real-world use cases have emerged. Kalpa Impact conducted analysis of 97 startups and 13 non-profits deploying AI for social good at population-scale in India, seeking to understand who is building these tools, where they are being deployed and whether there is evidence of impact. Sushant Kumar and Ananya Mukherjee at Kalpa Impact share insights from this analysis, highlighting three key ingredients that can enable the successful deployment of impact AI in India and other emerging markets.

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