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Supporting the Resilience of Small Businesses in India: The Value of Flexible Funding During a Crisis

Supporting the Resilience of Small Businesses in India: The Value of Flexible Funding During a Crisis

October 15, 2024

Over 122 million people in India lost their jobs during the initial COVID-19 lockdown in April of 2020, and small traders and wage workers accounted for around 75% of those job losses. Amit Choudhary at Upaya Social Ventures explores how Upaya pivoted to support small businesses during that challenging time, discussing the evolving funding strategies it used — and how these approaches can provide a model for the broader impact investing sector during periods of crisis.

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