NextBillion - A WDI Publication

This webinar, “Rethinking Impact: New Trends Shaping AgTech Scale‑Up Success,” explores how stronger approaches to impact measurement can help build a more transparent, evidence‑driven, and investable digital agriculture ecosystem in sub‑Saharan Africa.

As digital AgTech solutions continue to address challenges facing smallholder farmers — including climate vulnerability, limited market access, fragmented supply chains, and low productivity — there remains limited comparable evidence on what is working, for whom, and at what scale.
Mercy Corps AgriFin, through AgBase, has worked with ecosystem partners to develop shared impact measurement frameworks and practical tools that support not only accountability, but also learning, strategic decision‑making, and capital allocation. Reliable impact data strengthens product design, builds investor confidence, and enables better ecosystem coordination.

This webinar brings together AgTechs, funders, researchers, ecosystem enablers, and impact practitioners to explore emerging trends in impact measurement, share practical lessons, and discuss how stronger cultures of data collection, use, and sharing can drive better decisions and stronger outcomes across the sector.

Time: 9:30 – 10:00 AM EST