A Reality Check on Crowdfunding
Tuesday, December 3, 2013
Crowdfunding is one of the biggest buzzwords in entrepreneurship. The Securities and Exchange Commission just released a 585-page rulebook, a long-delayed document that effectively legitimizes its place in modern business. Sites like Kickstarter and Indiegogo are not just a cool way to help a friend launch a passion project or support the comeback of a cult TV favorite. They are established, regulated, high-potential, high-growth investment marketplaces with worldwide public access.
But the prevailing attitude among American entrepreneurs, particularly among millennials, is tragically out of line with this new reality.