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Wasoko (formerly Sokowatch), the African e-commerce company leveraging innovative technology to transform the informal retail supply chain, has announced the official launch of the “Wasoko Innovation Hub” in partnership with the Zanzibar government. Located in Fumba Town, Zanzibar, the new Hub will focus on building world-class tech solutions that will drive Africa’s e-commerce industry for years to come, becoming home to over 500 visionary engineers, product managers, UX designers and researchers from Africa and across the globe.

The Wasoko Innovation Hub is the first private-public partnership between an African tech startup and the Zanzibar government for “Silicon Zanzibar” – a new government initiative to attract and relocate tech companies from across Africa to the island. As part of the launch, Wasoko becomes Silicon Zanzibar’s first anchor company and official private sector ambassador.