NextBillion - An Initiative of the William Davidson Institute at the University of Michigan

By Ishani Chetty

Abuja-based agritech startup Thrive Agric has launched a one-year project that aims to support 50,000 smallholder farmers that grow rice, maize, and soybean in Nigeria.

The initiative forms part of the agritech’s commitment to strengthening value chains in the country. The programme is being supported and conducted in collaboration with the USAID-funded West Africa Trade & Investment Hub (Trade Hub) is backing this effort with a $1.75-million co-investment grant. 

Ayodeji Arikawe, Co-Founder and Chief Technology Officer of Thrive Agric outlines that the programme is a tech-driven approach to assisting smallholder farmers. 

Photo courtesy of the International Institute of Tropical Agriculture.