Analysis: How Careem Went From Pakistan’s Ride-Hailing Leader to Stuck on the Sidelines
In 2022, when Careem announced that its app had completed its billionth ride, Pakistan was the company’s top market. Nearly 30% of the billion Careem rides had come from Pakistan, where the app was synonymous with ride-hailing.
Photo courtesy of lirneasia.
Source: Rest of World (link opens in a new window)
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