NextBillion - An Initiative of the William Davidson Institute at the University of Michigan

By Jasmeen Chopra

In a landmark move set to revolutionize financial access across India, BranchX, a leading neobank innovator, has launched the nation’s first personal loan solution through the Open Network for Digital Commerce (ONDC). This initiative marks a significant step towards financial inclusion for India’s 1.4 billion people, particularly targeting the emerging middle class, young professionals, small business owners, and entrepreneurs who often face hurdles in obtaining loans from traditional routes replaced with a paperless experience.

Photo courtesy of Priscilla Du Preez.