NextBillion - An Initiative of the William Davidson Institute at the University of Michigan

Tuesday, October 15, 2019

By Patrick Murray

“Our earning potential is a very short window, but how can you leverage that into opportunities that set you up for post-career?” Stephen Curry told a TechCrunch Disrupt panel session on his entry into the investment world earlier this month. It’s a question many athletes grapple with after their playing days are done. In recent years, though, more and more players have gotten involved in areas like investment and technology earlier in their careers, a movement spearheaded in part by Curry’s former teammate Andre Iguodala.

To answer this very question, Curry and his team set up SC30 Inc. last year, bringing together all his off-court interests. Bryant Barr, a former teammate and roommate of Curry’s at Davidson, heads up SC30 Inc. Barr told me on a call recently that after he moved to the Bay Area to study at Stanford, the company was born from “a series of conversations over three or four years around how could Stephen think about his off-court business from a much longer-term, more strategic perspective. So instead of just thinking about his playing days and his career, how could he think about the next 20 or 30 years?”

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