Microsoft aims to take advantage of opportunities in countries where PC use remains low with Window

Monday, August 9, 2004

“’Over 400 million households worldwide by 2008 will have the income, the electricity, and the connectivity necessary to make an appropriately tailored PC for their market a desired product,’ Poole said. More than half of those households are in markets that Microsoft is most interested in grabbing: Brazil, China, India, and Russia. ’Those are the big dogs of emerging market opportunities,’ Poole said, and would be the natural targets for expansion of Starter Edition.” Read full article here.

Source: InformationWeek