Creating a Post-Crisis Economy: Why We Need Economic Dashboards

Thursday, April 30, 2009

A significant difference between those of us fortunate to be living above the poverty line and those unfortunate enough to be at the “bottom of the pyramid” is that the ’wealthy’ can afford to consume. Being a “useful” member of a consumer society requires the consumption of products and services not directly necessary to survival. The very poor do not generally have that choice.

I never really appreciated that distinction until I began to understand what was so powerful about the concept behind organizations like Kickstart.

Founded by Martin Fisher and Nick Moon, Kickstart designs and distributes hand and foot-operated water pumps in West Africa. Unlike many organizations dedicated to alleviating poverty in struggling areas, Kickstart does not give the pumps away: it sells them.

Source: Fast Company (link opens in a new window)