If You Think She Looks Like An Avon Lady, You’re Half Right
In the 1990s Chuck Slaughter built the online clothing retailer, TravelSmith, from a startup to a company with sales in excess of $100 million a year. Then he signed up to be an Avon lady.
“[Avon] is the original social network business. In some ways it’s better than Twitter and Facebook because Avon figured out how to monetize the social network,” Slaughter says over coffee at a café in Oxford, England.
Slaughter became an Avon lady to do research for his current project, Living Goods. “We’ll learn from anybody. I studied Avon from the inside.”
And now he’s taking that Avon/Amway/Tupperware business model and using it to deliver basic health care and a few commercial products to impoverished parts of Africa. And he seems to be on the right track. He was in Oxford to accept a $1.25 million prize as one of the winners of the 2016 Skoll Award for Social Entrepreneurship.
Source: NPR (link opens in a new window)