JazzCash partners with Women’s World Banking to serve low-income women in Pakistan
JazzCash, Pakistan’s digital financial service provider, and Women’s World Banking, a global non-profit organization, have announced a partnership to promote women’s financial inclusion across Pakistan.
Women’s World Banking is the global nonprofit devoted to giving low-income women access to the financial tools and resources they require to build security and prosperity. The organization conducts market research to learn what financial products and information low-income women need, and develop innovative, practical ways for institutions to do business with women.
JazzCash and Women World Banking, with funding from the Bill & Melinda Gates Foundation, will work to increase low-income women’s adoption and use of digital financial services, particularly the JazzCash mobile account. With this initiative, working women will be able to open their bank accounts through mobile without wasting their time in long queues. Aniqa Afzal Sandhu, Chief Digital and Financial Services Officer of Jazz, said,