December 15

Jumia Discontinues Food Delivery Across Seven Markets, Shifts Focus to Expanding Physical Goods Business

By Tage Kene-Okafor

Pan-African e-commerce platform Jumia has disclosed its intention to discontinue its food delivery service, Jumia Food. The company said its food delivery business is not aligned with the current operational landscape and prevailing macroeconomic conditions in the seven markets, including Nigeria, Kenya, Uganda, Morocco, Tunisia, Algeria and Ivory Coast.

As a result, Jumia will cease its food delivery operations across these markets by the end of December 2023.

Source: Tech Crunch (link opens in a new window)

Technology, Transportation
e-commerce, failure, startups