Microlender’s contest to boost Philly-region small business
Wednesday, March 5, 2014
Lend for Philly is a contest designed for college students. But the ultimate winner, say its organizers, will be small businesses.
Students in the region who take up the challenge by Lend for America, a national nonprofit microlender, will be equipped with a smartphone app and required to map existing small businesses around their schools.
They must also ascertain two specific things from their owners: what they need the most, and how many employees they have.