MobiKwik and StoreKing bring financial inclusion to rural India
Tuesday, August 18, 2015
New Delhi, Aug. 18 (ANI): MobiKwik, India’s largest independent mobile payments network, today announced a new partnership with StoreKing that expands MobiKwik’s cash-less and card-less payment management to 10,000 retail stores in 600 small towns and 5,000 villages across the states of Karnataka, Andhra Pradesh, Telangana, Tamil Nadu, Kerala, and Goa.
This partnership will benefit 10 million rural users, who will now be able to make payments via the MobiKwik mobile wallet in these 10,000 retail stores as well as make payments for online purchases on the StoreKing e-commerce platform.
StoreKing is an assisted e-commerce platform that partners with a network of Kirana stores located in rural areas to establish a tablet-based wireless internet connected point-of-sale terminal. This partnership aims to bring the convenience and success of e-commerce model to rural India and is significant in enabling financial inclusion.
The 10,000 retail stores will be trained to help rural users download the MobiKwik mobile app and add cash to it to buy goods. Tablet-based terminals will provide access to StoreKing’s e-commerce platform.
MobiKwik’s mobile payment solution will allow instant one-tap payments for orders placed on the terminals as well as for in-store purchases.
“As we continue to work in collaboration with retailers and merchants of all sizes, MobiKwik’s mobile application will increasingly be seen as a destination for users to browse local businesses, order ahead, and transact at point-of-sale,” said Bipin Preet Singh, Founder CEO, MobiKwik, while announcing the collaboration.