Safaricom CEO Warns His “Clumsy” Product Needs to Diversify or Risk Dying
The future of M-Pesa, the world’s leading mobile money-transfer system, lies in transforming the service’s “clumsy” technology into something more efficient, innovative, and collaborative. At least that’s the vision spelled out by the company’s CEO.
“We see that the technology we have today is very clumsy,” Collymore said. “We should have open systems. It’s an open world.” He said M-Pesa was open to global partnerships that would help it address crucial, everyday issues in the African continent—from electricity to water to agriculture.
M-Pesa kickstarted a mobile money revolution when it launched in 2007 and has since grown to 20 million active users, according to Collymore. A staggering 43% of Kenya’s GDP flows through the platform. But after a decade in business, the company is facing new limitations and mounting competition. Visa, which has struggled to promote credit cards in the region, recently launched an M-Pesa competitor in Kenya, called Mvisa.