New centre to build Bottom of Pyramid business models for local communities
Saturday, March 24, 2007
Around the world there is a growing awareness that governments alone can’t solve the problem of poverty. In many countries, the private sector is exploring ways to contribute to sustainable development through commercially viable initiatives.
In South Africa, the University of Stellenbosch Graduate School of Business (USB) has launched a project at its Centre for Sustainable Enterprise in Africa, with R1 million in seed capital from the Kellogg Foundation. Its work will be co-ordinated by a small team of USB senior academics.
“We have been looking for new types of public-private partnerships to tackle the problems of the second economy, and our work has shown interesting parallels with the Base of the Pyramid [BOP] protocol,” said Wolfgang Thomas, professor extraordinaire at USB and chief operating officer of the new centre.