Investment climate boosts telecom industry robust growth
Monday, November 6, 2006
Ramadhan Chorogondo, 31, an industrious fish dealer, always nurses the headache caused by the ghost called time.
First bother, he must monthly service a USD20, 000 bank loan that helped him secure motorized fishing boats.
The second anxiety is the harshest: How and when to know his nocturnal fishermen have netted profitable fish loads and when to advise transporters to collect them from his Indian Ocean landing site.
The headache about time essentially hinges on the nature of his products – perishable seafood.
With lack of refrigerated vehicles to move fish heaps to hinterland markets, they must be ferried as soon as they leave seawaters.
Nevertheless, as an entrepreneur, the logistics of managing time no longer slips through his hands, thanks to cordless communication linkages with his maritime fishing brigades, and his transport agents.
His cellphone has become a powerful management tool, able to keep his business rolling on, despite the obvious perils.
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