Toilet Board Coalition Rallies Global Businesses Around Sanitation Economy
According to the World Health Organization (WTO) 1 in 3 people don’t have access to a clean and safe toilet. The Toilet Board Coalition (TBC), along with LIXIL Group Corporation (LIXIL) – a manufacturer of building materials, Firmenich and Kimberly-Clark are working together to transform sanitation systems into a smart, sustainable and revenue-generating economy.
New research released for World Toilet Day (November 19) shows that the ‘Sanitation Economy’ could generate $62 billion in economic activity in India alone by 2021 — and the opportunity is even larger worldwide for multi-national corporations and entrepreneurs alike.
In its latest report, Introducing the Sanitation Economy, the TBC sheds light on how monetizing toilet provision, products and services, biological resources, health data and information can provide benefits across business and society. What’s more, it addresses UN Sustainable Development Goal 6.2 — achieving universal access to adequate sanitation by 2030.
“This is the biggest opportunity in a century to transform sanitation systems into a smart, sustainable and revenue-generating economy. By accelerating the Sanitation Economy, we can create a robust marketplace of new business opportunities that has been virtually untapped while improving the lives of 2.3 billion currently without toilets,” said Cheryl Hicks, Executive Director of the Toilet Board Coalition.
TBC is issuing a call to action for business leaders around the world to follow the example of global enterprises such as Unilever, Kimberly-Clark, Firmenich and LIXIL and adopt the Sanitation Economy as a new business imperative.