NextBillion - An Initiative of the William Davidson Institute at the University of Michigan

Wednesday, September 7, 2016

Vanessa Zommi’s business is flourishing in her native Cameroon. She has an established business with social entrepreneurship at its heart. Zommi got an early taste for entrepreneurship by watching her mother sell computers after school, “I started learning how to make money, how to market a product, and how to talk to customers. I learnt the basics.” These early experiences would shape her future immensely.

Family has always been incredibly important to Zommi, 21, who comes from a household of six children. She lost both grandparents to diabetes, so when her mother was diagnosed she decided to take action. Knowing from a young age that she wanted to become a social entrepreneur, this drive to find a treatment for her mother led her to the perfect business

Diabetes rates rising among lower-income classes in Cameroon

She researched diabetes and potential treatments for her mother. While looking for natural remedies, she discovered the Moringa Oliefera tree which reportedly has over 40 known antioxidants. Among its health benefits is a noticeable blood-sugar reduction, around two hours after consumption. These health benefits were the cornerstone of her product and she saw its potential as both a treatment and prevention of diabetes. She started processing the Moringa leaf into tea, before selling it as a convenient and enjoyable health supplement.