Viewpoint: Are B Corps An Elite Charade For Changing The World?
Friday, September 7, 2018
By Jay Coen Gilbert
Next week, I will be in public conversation with Anand Giridharadas, former columnist for The New York Times, about his new and important book, Winners Take All: The Elite Charade of Changing the World. In provocative style and with compelling substance, Giridharadas speaks truth to power, calling elites to account for giving so much lip service to “changing the world,” while mostly upholding an unacceptable status quo.
Next week, I will be in public conversation with Anand Giridharadas, former columnist for The New York Times, about his new and important book, Winners Take All: The Elite Charade of Changing the World. In provocative style and with compelling substance, Giridharadas speaks truth to power, calling elites to account for giving so much lip service to “changing the world,” while mostly upholding an unacceptable status quo.
What’s Needed: Questioning the Rules and the Narrative
Giridharadas’ thesis is a compelling critique of what he calls “MarketWorld”—a set of beliefs that have overtaken our culture with the idea that “if you really want to change the world, you must rely on the techniques, resources, and personnel of capitalism,” ignoring the possibility that capitalism itself, as it is largely practiced today, might be at least one cause of the problems we are seeking to solve.
Photo courtesy of Paul Falardeau.
