NextBillion - An Initiative of the William Davidson Institute at the University of Michigan

Tuesday, June 16, 2015

Consumers in Zimbabwe have adapted quickly to the world of mobile innovation and, while there are more SIM cards in the Southern African country than there are people, users are leveraging the connectivity to the maximum – particularly in terms of mobile payment.

This is according to global mobile money services provider WorldRemit which suggests that 78% of adults have sent money with their phone, 67% have received money on their phone and more than 5 million Zimbabweans have a mobile money account.

Alix Murphy, Senior Mobile Analyst at WorldRemit, said: “Our Zimbabwean customers are at the forefront of the mobile revolution. More than 70 per cent of them already send money to EcoCash’s mobile wallet, and around 40 per cent of them already use the WorldRemit app to make a transfer.”