Articles by Anne Marie van Swinderen
Keeping Finance in the Family: How Intra-Family Accounts Can Help Low-Income Customers During COVID-19 – and Beyond
Banks in emerging countries often struggle to generate active usage of the accounts they offer to young people. Yet as Anne Marie van Swinderen at L-IFT points out, financial diaries research has shown that young people save frequently and significantly – especially when their earnings rise. She explores how intra-family accounts could help banks serve this challenging demographic during COVID-19 and in the longer term – while also expanding their financial services to other members of the family.