Articles by Aurelie Salvaire
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Thursday
July 25
2013Frugal Innovation Meets IT Momentum : Why Kenya is emerging as a leader of both
Kenya also is emerging as a perfect experimentation field for "frugal innovation" for multinational companies. Google, IBM, and Microsoft have installed their regional headquarters there. Following Nokia, IBM is now opening its R&D lab in Nairobi. So when the A factor decided to scout for the next Innovation Tour, Nairobi emerged as an evident answer. The Kenyan capital has been rising in the last year as the most promising IT hub on the continent’s eastern shore.
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