Articles by Jerry Davis and Christopher J. White
How is an intrapreneur different from an entrepreneur? In a corporate setting, the ‘ventures’ they lead are not always products or services, but could be other kinds of initiatives that advance organizational objectives while having social or environmental benefits. These come in many shapes or sizes. Intrapreneurs have a wider field of vision than most people when it comes to opportunities for social or environmental impact. We have found it useful to think of this in terms of four Ps: Products, Practices, People, and Public.