Contributor.

Niti Bhan
Emerging Futures Lab

Niti Bhan has been developing and implementing new market strategies for both the developed and developing world for almost two decades. Her experience spans advertising and marketing communications during the heyday of India’s market liberalization to new product and service launches in the United States. Niti’s key skill is her ability to take the long view when identifying opportunity spaces and new revenue generation strategies based on a big picture perspective. An established author and speaker, her research interests include the challenge of designing effective business and transaction models intended for those with irregular and unpredictable incomes.

Posts by Niti Bhan

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