Articles by Sally Brooks
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Monday
May 21
2018Behavioural Nudges: Mildly Paternalistic or a Threat to Economic Justice for the Poor?
"Nudges” – ie: the use of behavioral science insights to steer human behavior – are increasingly seen as a cheap and effective way to achieve social goals. But according to social researcher Sally Brooks, there are some troubling questions about whether the use of nudges for business purposes is good for the poor. She explores the issue through the prism of digital financial inclusion in the era of fintech and big data.
