NextBillion - An Initiative of the William Davidson Institute at the University of Michigan

New mobility services – everything from bike and e-scooter rentals to car-sharing and smart parking systems – are growing rapidly and could reduce congestion, pollution, and dependence on privately owned cars. That’s a big win for city governments, which are offering bike lanes and other incentives to encourage adoption.

But rolling out these services effectively while preserving critical mass-transit networks requires careful planning, and that isn’t always happening. Lifestyle changes triggered by the pandemic have complicated the task by accelerating the use of new services in some cities, in some cases rapidly.

Global annual revenue of 13 of the most popular new green mobility services is expected to grow to $660 billion in 2030, up from $260 billion in 2020, according to a recent study by the Oliver Wyman Forum and the Institute of Transportation Studies at the University of California, Berkeley.