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  • Limpopo Farmers Sell Fresh Produce By Cellphone, by Lesley Stones

    The hand-embroidered skirts and bead-encrusted shawls of Makuleke village in Limpopo have been joined by an another equally decorative accessory -- the cellphone. Farmers in the rural community have become the first in SA to test a project giving them instant access to produce prices over their cellphones. The farmers on the edge of the Kruger National Park have struggled to make decent money from their crops, not realising the tomatoes and onions they resell for a few cen...

    Source
    Business Day
  • US Business Leaders See Pockets of Opportunity in Africa, by Serena Parker

    American business leaders say they welcome the increased attention, but are quick to point out that while much of Africa remains mired in poverty and disease, there are pockets of opportunity. Joseph Grandmaison, who sits on the board of directors of the Export-Import Bank of the United States, says American companies shouldn’t be scared off by a conflict in one part of Africa. I tease friends by saying ’we’re not very good at geography.’ The fact is ...

    Source
    VOA News
  • Shot To The Heart

    Marketers are using every P in their arsenal... Whether it?s product innovation, pricing, placement strategy or promotion, the target is the same: Penetration, the biggest P of them all. There are millions of Indian consumers who?ve never tasted a Coke or a Pepsi, visited a mall or flashed a credit card in their entire lives. They live, eat, and shop in a world that most brands we know of aren?t a part of ? they?re the much-hailed market, once famously described as the ma...

    Source
    The Economic Times
  • Seaweed Farming Helps Women in Tanzania

    When 21-year-old Mwajuma Hamisi finished high school a few years ago, the only future she could envision was finding a husband as quickly as possible, to spare her family the burden of taking care of her. Instead, Hamisi found seaweed. Used by companies in the West as an additive in processed meat, toothpaste, mascara, beer and other products, seaweed is helping villagers in this Indian Ocean archipelago find their way out of poverty -- and has improved the lives of women in ways they...

    Source
    Associated Press
  • The private sector is convinced that it can contribute to one of the G8 summit?s key aims by playing to its strengths. As the G8 leaders? summit opens at Gleneagles in Scotland in early July, world poverty is expected to be high on the agenda. The decision to cancel all debt for 18 developing countries this month has set the ball rolling. British prime minister Tony Blair, who heads the G8 group this year, has repeatedly said since the World Economic Forum in January that Africa ...

    Source
    Ethical Corporation
  • Profits, A Penny At a Time

    At the Group of Eight summit this week in Gleneagles, Scotland, the leaders of rich countries will be talking about how they can aid poor countries. That’s a noble mission, but a remarkable new book argues that it misses the point. Treating the poor as wards of the global economy ignores the fact that they are a vast market -- and that companies can profit right now by serving their needs. If we stop thinking of the poor as victims or as a burde...

    Source
    The Washington Post
  • Philips launches global initiative to develop solutions for ultra low-cost mobile phones

    Sets out roadmap for sub-$5 hardware and software platform to drive handset costs below $20 Royal Philips Electronics today announced a global initiative to develop ultra low-cost mobile phones to bring the benefits of the technology to an untapped global customer base of 3.3 billion people. The first product from the project will be a sub-$5 system solution ? an integrated hardware and software platform constituting all the electronics needed in a mobile phone ? that wil...

  • Hi-tech cell phones help Africans trade crops

    Daniel Mashva heaves his sack of cabbages and sweet potatoes into a rickety shared taxi and travels nine hours under the scorching sun to the market in Johannesburg. By the time he arrives, half his tiny harvest is rotten and the 48-year-old father of five returns to his impoverished village just a few pennies richer. That was before new cell phone technology changed his life. Mashva now dials up to a virtual trading platform on his new hi-tech phone and sells...

    Source
    Mobile Africa
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