Wednesday
August 14
2024

Egypt’s Cartona Raises $8.1 Million Even as Investors Pull back From B2B E-commerce in Africa

By Tage Kene-Okafor

When Egyptian B2B e-commerce platform Cartona last raised money in 2022, global and local investors were eager to invest in African startups solving the supply chain and operational challenges for retailers and suppliers in the fast-moving consumer goods (FMCG) industry.

Photo courtesy of rupixen.

Source: TechCrunch (link opens in a new window)

Categories
Technology
Tags
e-commerce, startups, supply chains, venture capital