How To Be A Social Intrapreneur: Persistence, Resilience, and Patience

Friday, May 17, 2013

Most Brazilians, including emerging entrepreneurs, find their path to opportunities blocked because they cannot gain access to financial services. Without educational and business training, they have difficulty getting banks to provide capital for new products, and to scale-up their businesses.

Aparecida Teixeira de Morais, the director of human resources at Tribanco, the financial arm of Martins Group (Brazil’s largest distributor), saw that financial resources and literacy were essential to Tribanco’s customers–often the owners of micro, small, and medium-sized enterprises. “My heart has always led me to care about others, the common good, and the environment I’m in,” she says. “It’s in my DNA.”

Source: Co.Exist (link opens in a new window)

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