Articles by Bart A.J. de Jonge
Find Good Partners and Don’t Quit: Lessons from a Water-Ag Innovator
Bart A.J. de Jonge and Si Technologies came up with a way to protect farmers around the world and their crops against increasingly common droughts that devastate local communities. He wanted to get the product in the hands of hands of millions of subsistence farmers quickly, but it took years, for a variety of reasons. Here, he offers advice to other social entrepreneurs, including this: "Change is a long haul, but don’t give up."