Articles by Bhaumik Shah
Mobile Podcasts: A Cost-Effective Way to Boost Financial Literacy in India
As a reader of this blog, you likely find it easy to read and understand instructions about basic banking processes, and breeze through simple transactions like ATM withdrawals. But what about those who lack literacy skills, or who are just getting introduced to the world of finance? Mobile phone podcasts, particularly those delivered to targeted audiences in their language, can be a solution. With the potential to reach more than 1 billion mobile subscribers in India, mobile phone podcasts could bring financial literacy to underserved communities.