Posts by Cassandra Salcedo
For nearly 30 years, Pro Mujer has been a regional leader in Latin America – not only in microfinance, but in women’s empowerment. But facing an evolving landscape with emerging technologies and new market participants, the organization realized that it needed to develop a more innovative approach. As it considered how to establish a culture of innovation, Pro Mujer turned to a surprising (yet intuitive) resource: its employees. Cassandra Salcedo, Associate Director of Strategy and Innovation at Pro Mujer, shares five key lessons the organization learned from the process.