Articles by Julia Tran
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Wednesday
April 2
2008WRI Releases Case Study on Conversion Franchising Pioneer, CareShop Ghana
Though I’m no longer on WRI and NextBillion’s staff, I’m glad to announce the release of WRI’s latest What Works business case study, CareShop Ghana: Improving access to essential drugs through conversion franchising. This study is authored by Joel Segre (Harvard Business...
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Monday
January 7
2008Moving On From NextBillion Staff
I’m sad to say it’s time for me to sign off as a member of the NextBillion staff. I remember joining World Resources Institute and the NextBillion staff in June 2005. NextBillion had just been up and running for two months. Take a look at this old screenshot and you’ll notice the...
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Thursday
October 25
2007Boston Consulting Group Takes on Next Billion
Boston Consulting Group has been conducting extensive primary research into the spending habits and lifestyle of a segment of the population it identifies as the “next billion.” The “next billion” are economically better off than the poorest of the poor, but earn just less...
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Saturday
August 25
2007BOP Innovation Helps Kids Breathe
In high-income countries, asthma is usually a nuisance, but among the rural BOP, asthma can be a costly and deadly disease for victims who are unable to access treatment locally.Eric Green, a medical student at Stanford University, traveled to Mexico last year as part of a group from his...
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Friday
July 27
2007New Case Study: What Works: Scojo India Foundation
Note: We were notified that the version of the case study, What Works: Scojo India Foundation, released on 6/20/07 was found to have citation errors. The case study has since undergone revision and is now again available for downloading. The version available here is the authoritative final...
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Friday
July 20
2007Introducing NextBillion’s New Staff Writer
I’m happy to introduce our newest staff writer, Ana Escalante, to the NextBillion community.Ana has joined our team as a summer intern.? She has a long-held interest in international development, having observed first hand the effects of poverty and inequality in her community in...
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Wednesday
July 18
2007Changemakers Competition a Magnet for Health Innovations
Ashoka’s Changemakers competition, “Disruptive Innovations in Health and Health Care” closed today, and it looks to be a treasure trove of business model innovations that are bringing health solutions to the BOP. There are entries from microinsurance, franchising, direct selling,...
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Wednesday
July 11
2007Case Study Release: Mi Farmacita Nacional
I’m very happy to announce the release of the WRI business case study, What Works: Mi Farmacita Nacional, authored by Enrique Coronado (’08), Christina Krettecos (’07), and Yvonne Lu (’07) of Columbia Business School.Mi Farmacita Nacional, a fully for-profit pharmacy...
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