Articles by Marco Gorini
The Tenda Atacado Group has 19 cash and carry stores in São Paulo, Brazil. By the end of 2013, it’s projecting revenues of US $900 million. Every month, it serves 1.3 million clients - 25 percent of whom are entrepreneurs - representing 50 percent of its sales. CEO Marco Gorini discusses Tenda Atacado’s strategy of focusing on formal and informal entrepreneurs at the BoP.