NextBillion - An Initiative of the William Davidson Institute at the University of Michigan

Social impact is the new measure of a corporation’s bottom line. Beyond working for stock price and shareholder value, companies are expected to stand up for their employees, their customers and their beliefs. How have companies found their voice, where have they found success and how are they judged by the public for action and inaction?

At The Power of Purpose: The Corporate Responsibility Summit, The Atlantic will gather business executives, employees, community leaders and experts to analyze the impact, the potential and the downsides of corporations speaking out and taking action.