Taking up (Digital) Space: Leveraging Social Media to Spark Interest in Self-Inject

DISC has leveraged social media influencers, chatbots, and IVR to raise women’s awareness of contraceptive self-care and reduce clients’ dependence on healthcare providers as the sole source of health information. We’ll discuss how we used digital means to increase uptake of DMPA-SC self-inject and how DISC is leveraging campaign data to continually optimize our messaging approach. Presenters: – James Brown, Deputy Director, DISC (PSI) – Faith Mbogo, Digital Program Manager (PSI) – Mogbonjubade Adelsulure, Country Media and Communications Coordinator (SFH-Nigeria)

Time: 9:00 AM ET

Location: Virtual

Date: Tuesday, May 2, 2023