Bloomberg to Set up Regional Studio in Rwanda
Kigali is set to host a permanent studio of Bloomberg in 2023, following the latter’s decision to expand its television presence on the African continent.
The America-based media company attributed the development to its growing audience of business and financial news consumers based on the continent, or interested in the region as an agent of global markets.
“We’re excited to be expanding our reach to important business and finance audiences in Africa through investing in programming and operations in the region,” said Stephen Colvin, Chief Commercial Officer, Bloomberg Media.
Photo courtesy of Paolo Chiabrando.
Source: The New Times (link opens in a new window)