Tanzania’s YC Alum Ramani Raises $32 Million to Digitize Consumer-Packaged Goods Supply Chains, Lend Resellers
Ramani, a Tanzanian startup focused on consumer-packaged goods (CPG) supply chains, plans to introduce new financial services as it expands its operations in the East African country after raising $32 million in a Series A debt-equity round.
The latest round, which follows an undisclosed seed funding round last year, was led by Flexcap Ventures and serial entrepreneur Jared Schreiber, while debt was raised from undisclosed investors.
The Y Combinator (W20)-backed startup, co-founded in 2019 by Martin Kibet (COO) and brothers Iain Usiri (CEO) and Calvin Usiri (CTO), provides inventory management systems, procurement and point-of-sale software to its network of micro distribution centers (MDCs), enabling them to enhance the management of their inventory and operations.
These MDCs are critical in ensuring consumer goods reach the market, but most still use the unreliable manual processes that are tedious, prone to errors and fail to bring supply chain visibility.
“We deploy our app on a specialized point-of-sale device and a printer, which salespeople use in warehouses to manage their inventory and operations. The data is also accessible on computers and WhatsApp,” Usiri, the CEO, told TechCrunch.