Under-Leveraged Best Practices for Scaling Productive Use of Energy Appliances: Part 1 — Sales Support and Market Access
April 30, 2024
Productive Use of Energy (PUE) appliances can increase revenue for low-income populations, mitigate climate change and improve global energy access. But according to Thomas Charoy and Lucie Klarsfeld McGrath at Hystra, uptake of PUE appliances remains slow, due in part to the training, market linkages and after-sales support needed for customers to get the full benefit from these complex products. They explore some common challenges and best practices in selling PUE solutions, focusing on the appliances with the most mature and promising markets: solar water pumps and solar refrigerators.
