Bob Kennedy
Ross School of Business,University of Michigan

Robert (Bob) Kennedy is the Tom Lantos Professor of Business Administration at Michigan’s Ross Business School where he teaches Corporate Strategy and International Business courses in the MBA and Executive Education programs. He also serves as Executive Director of the William Davidson Institute, a non-profit research and educational institution dedicated to creating and disseminating knowledge on business and policy issues in emerging economies.

Kennedy’s research focuses on the opportunities and challenges facing businesses in developing countries. He has authored more than 120 articles, notes, and case studies on emerging market issues, which have been published in leading academic journals, as books, and as best selling cases. From 2003 to 2010, his teaching materials were used at every one of the top 25 business schools.

His book, The Services Shift: Seizing the Ultimate Offshore Opportunity, was published in 2009 by FT Press. The book has sold more than 25,000 copies worldwide and, in addition to the original English language version, now has local editions in India (special English edition), and local language editions in China, Croatia, and Sweden.

Articles by Bob Kennedy

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