Articles by Prashant Yadav
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Thursday
December 13
2012Coke is Everywhere: Why Aren’t Medicines?
Why does Coca-Cola find its way to the remotest parts of the world, but essential medicines remain out of reach for many? With colleagues at INSEAD, we set out to decipher this question, hoping to find answers that could help make this debate more constructive. We met several people, interviewed both medicine and Coca-Cola supply chain experts, and talked to some social entrepreneurs.
- Categories
- Health Care
- Tags
- supply chains