Research Reveals Coffee Industry’s Economic Model Is Not Viable for All
New research commissioned by the Global Coffee Platform, IDH and Solidaridad finds that though there is enough value for everyone to make a profit in the coffee supply chain, this profit rarely reaches farmers. The report is an invitation to coffee companies to explore options for alternative value distribution that contributes to higher farmer income.
“Current value distribution makes coffee production economically unviable for most farming families and the planet,” said Annette Pensel, Director Global Coffee Platform. “This challenges the ambition of the coffee industry to become sustainable. We invite the coffee sector to rethink the value system and act collectively to secure its future.”
Photo courtesy of olle svenssonFollow.
Source: IDH (link opens in a new window)
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