Articles by pooja bhatia
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Wednesday
October 20
2010Water, Water Everywhere: The Importance of Context, Partnerships
The fourth in the four-part series analyzing community-scale water solutions concludes with some lessons on how social enterprises can influence consumer perception and increase their customer base in the heart of the BoP.
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- Uncategorized
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Wednesday
October 20
2010Water, Water Everywhere: How Clean Is It Really?
The third in a four-part series analyzing community-scale water solutions examines water purity concerns in Rajasthan, which could be taken as a microcosm for larger water security issues. Researching customer preferences uncovered the dire tradeoff BoP customers must make: immediate health impacts versus basic access to water.
- Categories
- Agriculture, Health Care
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Tuesday
October 19
2010Water, Water Everywhere: Much More Than Monsoons and Droughts Impact Water Choices, or Lack Thereof
The second in a four-part series analyzing community-scale water solutions explores the disparate ways in which villages gather and store water in Rajasthan. While some villages have multiple options, in other areas potable water choices are limited. Often, the purity of a water source is the last priority for BoP consumers.
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- Uncategorized
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Tuesday
October 19
2010Water, Water Everywhere, But How Do Companies Sell It?
The first in a four-part series analyzing community-scale water solutions. Researchers from Rural Market Insight (RMI) at the Centre for Development Finance (CDF) spent a month in Rajasthan discovering BoP consumer preferences for filtered water.
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- Uncategorized
